OUR FOREMOST GOAL IS TO CREATE AWARENESS. Think Pink is a group of young men and women who organize events to help fight breast cancer. We have been inspired by witnessing first hand the struggle many women are faced with when fighting this disease and our foremost goal is to create awareness and educate both men and women about it. Absolutely 100% of the proceeds generated by Think Pink events are put towards fighting breast cancer. Over the years, Think Pink has generated $330 000 USD for Lebanon and over $500 000 USD internationally. In addition, our campaigns have reached over 400 000 people! How important is early detection?" We can currently cure six out of every seven patients who are diagnosed when their breast cancer is at the early stage. However, if they are diagnosed when it has become advanced, the cure rate falls to about one in seven. It is extremely important to catch breast cancer at an early stage." Think Pink 2008 was a great success raising over $50 000 for the Faireface foundation. The proceeds focused on the early detection and prevention of breast cancer and helped offer hundreds of free mammograms to women across Lebanon. Think Pink 2009 blew away all expectations and raised $100 000 for the May Jallad Foundation. The proceeds helped treat and support women with breast cancer. Think Pink is committed to the fight against breast cancer. Our foremost goal is to promote awareness - "1 in 8 women will get it… If treated early… 9 in 10 will beat it!" How common is breast cancer?" There are over 212,000 cases of breast cancer diagnosed in the USA each year. In Canada the figure is 20,500, Australia 13,000 and in the UK the figure is 41,000. Overall, one woman in every nine will get breast cancer at some time in her life." Who is most at risk?" Breast cancer is overwhelmingly a female disease, but about 1% of cases occur in men. Amongst women it becomes more common as age increases. More than 80% of cases occur in women over 50. Taking the contraceptive pill slightly increases the risk. Taking hormone replacement therapy significantly increases your risk somewhat more, but the health benefits derived from hormone replacement are better overall. Obesity and heavy drinking also significantly increase the risk. If one or more relatives have had breast cancer, this also increases your risk of developing it." Does breast cancer run in families?" Having one close relative (mother or sister) with breast cancer doubles your risk of getting breast cancer, when compared to women with no cases in the family. Having two close relatives affected increases your risk further." What are the symptoms?" A mammography exam can detect very early breast tumors, when they are too small to be felt. In fact, most of the breast cancers detected by screening are at this very early stage, when they are relatively easy to cure. Studies have shown that women who take part in screening are more likely to have breast cancer diagnosed early and more likely to have it cured and, as a result, are less likely to die from it, than women who do not take part in mammography screening. Always watch out for: - Lumps - Change in the size or shape of a breast - The nipple becoming inverted - Dimpling of the breast skin - Swelling or a lump in the armpit" How does one get diagnosed?" The most important method used to diagnose breast cancer is by taking a biopsy (a tissue sample). A hollow needle is pushed into the breast lump to capture a tiny sample of the tissue. This is examined under a microscope. The shape and appearance of the cells in the tissue sample reveals whether the lump is benign, which is true of the vast majority, or if it is cancerous." What is the treatment?" The main treatment for breast cancer is surgery. In most cases, conservative surgery is used, which preserves the shape and appearance of the breast. For very early breast cancer, only the lump and a small area of tissue around it is removed. For later stage breast cancer, much more tissue is removed but it is replaced with muscle to rebuild the breast. Since breast cancer cells usually spread first to the lymph node in the armpit, the surgeon will usually cut into it to check for any spread. The surgery may be followed by a short course of radiotherapy or chemotherapy, depending on the type of tumor and how advanced it is. In most cases, the patient will be given a longer course of hormone therapy which reduces the risk of the cancer recurring." " Taking a few minutes to do a breast self-exam a minimum of once a month can make a lifetime of difference. Nearly 70% of all breast cancers are found through self-exams and with early detection the 5-year survival rate is 98%. If you find a lump, schedule an appointment with your doctor, but don't panic 8 out of 10 lumps are not cancerous. For additional peace of mind, call your doctor whenever you have concerns. JABADO GARDEN / GEORGES ZWEIN ST / RAS BEIRUT / LEBANON / P.O.BOX 13-5310 T +961-1-785-795 / F +961-1-786-003 / I +1-514-906-7912 / M +961-3-140-433 info@jabadogroup.com. 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